Inwit

OUR CRAVINGS OR THE PLANET? -- Never choose again!

Inwit allows you to take climate action while enjoying takeout from local restaurants!

We focus on empowering Canadians to take climate action by fighting single-use waste in the takeout industry.

For online takeout consumers, who want to reduce their footprint on the planet, Inwit is the first zero-waste takeout platform in Canada. It uses a reusable food container system allowing its clients to generate minimal waste in their takeout food orders.  

Management

Erika Reyes – CEO, Clément Bureau – CTO, Adrianna Couto – COO

Advisors 

Pedro Marcellino - Producer | Director | Author | Cultural Innovation Programmer

Earl Bibidin - Chief Technology Officer at The Toronto Star

Brianna Aspinall - Founder Carbon Conversations

Tony Duckett - Director at xiVentures Fund Inc.

Customer Problem

Our customers want to enjoy their takeout without feeling sad or angry about all the waste in their takeout. Instead, they want to enjoy their takeout, knowing they are doing good for the planet.

In Toronto alone, restaurants spend more than $620M annually in single-use takeout containers, and Blue Bin contamination costs the City of Toronto’s waste management services roughly $1M a year.

Every year, 8 million tons of plastic end up in the oceans; in 2050, there will be more plastic than fish’. Single-use plastics waste finite resources, pollute our lakes & oceans, and endanger vital ecosystems and human health, and rely heavily on the takeout industry.

Product/Service Solution

Inwit is Toronto’s first Zero Waste Food App. It is an innovative solution to eliminate single-use waste in the takeout industry. A marketplace that encompasses a reusable container borrowing system tracked by NFC technology, a rewards system and a food ordering platform.

Target Market

Conscious Consumers represent 70% of the Canadian population. They are usually described by the following criteria:

• Millennials
• Live in urban areas (Downtown)
• Active: Uses bicycle as a means of transport
• It is important for them to purchase from ethical companies or socially responsible companies
• Most of the time, they shop with their values in mind
• They have switched to a company that supports a cause they believe in
• They prefer to buy environmentally friendly products, even if they don’t work quite as well
• They prioritize purchasing local products
• They are looking for ways to reduce their impact on the environment and waste reduction is a key element for them

  Current Customers

 Zero Wasters (dedicated conscious consumers)

 Restaurants (partners)